 | Strategy just sold Bitcoin—again. The world’s foremost digital asset hoarder announced on Monday that it unloaded 1,690 Bitcoin, or nearly $109 million, using the proceeds to buy back one of its preferred-stock products rather than expanding its treasury. The sale comes seven weeks after Strategy made its last purchase, according to the company’s catalog of crypto transactions. After the announcement, Strategy’s shares fell 1.5% at market open but quickly rebounded to $100. Bitcoin’s price briefly dropped 1% before climbing back to $64,700, according to CoinGecko. Monday’s sale marks the second time this month that Strategy has sold Bitcoin. On Aug. 3, the company sold roughly $105 million worth of the cryptocurrency. Since announcing in late June that it could sell up to $1.25 billion in Bitcoin to build its cash reserves, Strategy has now sold the asset on four separate occasions. The sales mark a sharp shift for a company whose strategy has long centered on accumulating—not selling—Bitcoin. Michael Saylor, Strategy’s executive chairman, began adding the cryptocurrency to the balance sheet of his cybersecurity firm, then known as MicroStrategy, in 2020. The company’s holdings have since grown to roughly $54 billion, which represents about 4% of the total Bitcoin supply, according to the company’s own data. Read more [paywall removed for Redditors]: https://fortune.com/2026/08/10/strategy-bitcoin-109-million-sell-off-seven-week-buying-hiatus/?utm_source=reddit/ [link] [comments] |
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